After 3 years of development, 18 months of writing, and a seeming lifetime of editing, revising, and fine-tuning, it is finally time to commit to being done. Our book The Titanic Effect: Successfully Navigating the Uncertainties that Sink Most Ventures is complete and going to design.

By “clicking to send” the final document to the publisher and design team, we are committing to being done with writing. It is actually quite an agonizing and unnerving step! But we hope that whatever blemishes or inconsistencies remain will be graciously ignored or accepted by our readers.

Given the stage of transition, we thought we would share a brief overview of our journey as we created this work.